PERSONAL BRAND ARCHITECT

intentional branding for passionate, service-based entrepreneurs

Your brand is the first thing your clients interact with. Long before you even know you’re in the running for their business, your brand will be communicating with your clients and (hopefully) building a strong connection. So it should go without saying that creating an intentional brand, one that deeply resonates with your clients, should be your top priority as a service-based entrepreneur.
If you are passionate about the service you provide, and serious about creating an exceptional brand that enables sustainable success, you have come to the right place. My passion is helping entrepreneurs (current and aspiring) create absolutely incomparable brands that elevate them above their competition. 
I’ll help you cut through the noise, define your magic, distill crystal clarity, and teach you how to truly OWN YOUR BRAND.

INSPIRED BRANDING FOR SERVICE-BASED ENTREPRENEURS

all the tools you need to create a phenomenal brand, starting from wherever you are right now

CREATE YOUR BRAND

for new & aspiring entrepreneurs
create a brand that will highlight your strengths, add value, and attract the right clients
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REFINE YOUR BRAND

for established
entrepreneurs
take your brand to the next level or pivot your brand if you’ve changed your services
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LEARN

for go-getters
who mean business
online courses to broaden your skill-set and help you build the brand & business of your dreams
Learn more

– KELLY PEARSON

HEALTH COACH

“I highly recommend working with Karina and was so impressed with the value and impact I received in our 60 minute session together.”

MEET KARINA

the personal brand architect

Woman in white shirt smiling and looking down (Personal Brand Architect)
PBA was founded by Karina Schwarzenböck in 2017 with one clear mission:

empower service-based entrepreneurs to build brands as big as their dreams.

Karina’s formal training is in economics and business.  This, combined with her own experience as a successful entrepreneur, over 15 years as a marketing professional, and discerning creative vision, allows her to guide her clients in building brands that go deeper than just what meets the eye.
read more about me

INSTAGRAM

You can find me on Instagram @personalbrandarchitect.
I’d also love to see and hear about your branding journey!
Share your brand, your progress, your questions or inspiration with these hashtags:
#personalbrandarchitect   #irresistiblyyou!
Connect with me on Instagram
Karina the Personal Brand Architect with her dog

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